Erdem's gauzy panel layering showed the forward trend of see-through clothing, with a collection that had a distinctly Parisian feel through the colour palette, which was almost entirely in monochrome. Speaking backstage, Erdem revealed that he had a schoolgirl in mind when designing the Spring/Summer 2014 collection.

"I had an idea of a girl who has to pretend to be a boy to go to school, she dressed up in his clothes but then falls in love and everything becomes more romantic and sensual," he said. These schoolgirl references came through in nods to uniforms – beaded crests and cropped cricket sweaters.

First lady of fashion Samantha Cameron was front row to cast a discerning eye over Erdem's new offerings, alongside Alexa Chung, Pixie Geldof, Daisy Lowe and Poppy Delevingne.