NE·TIGER 东北虎 opened China International Fashion Week in style, which opens on October 24, 2012 and runs until November 03, 2012. A host of celebrities and prominent figures from the fashion industry followed NE.TIGER's roar, and gathered in Beijing Hotel's famous Banquet Hall to see China's premier luxury brand opening the China Fashion Week for the 12th time in a row.

The theme of the new 2013 Spring-Summer collection is HUA SONG, which underlines the brands ethos of "bringing antiquity to the present and merging Chinese and Western styles".