American model Ryan Burns reunites once more with photographer David Sims to shoot the spring/summer 2013 advertisements of Ermenegildo Zegna’s eyewear collection. Styled by Joe McKenna with the brand’s luxurious designs, the Ford New York model perfectly embodies Zegna’s ideal man, balancing timeless elegance with an individual sense of style, which is emphasized by the brand’s essential eyewear pieces, that combine lightweight hi-tech materials with an essential and refined design. / Hair by Paul Hanlon. Makeup by Lotten Holmqvist.