Against a hushed and understated background, Simon Baker – Longines’ Ambassador of Elegance – presents an iconic watch: The Longines Master Collection Moon Phases. The Australian actor who joined the family of Longines ambassadors of elegance last June, is the perfect embodiment of the very essence of elegance.
In the second part of Longines advertising campaign, he is featured wearing a three-piece suit in a city apartment. On his wrist, the Longines Master Collection Moon Phases adds a touch of refinement to the scene. This emblematic model perfectly represents Longines’ watchmaking heritage and know-how.
When asked to define his idea of elegance, Simon Baker emphasises that "Longines’ motto 'Elegance is an Attitude' is a way of being - the way you carry yourself and the perception you give off.
"For me, elegance means being self-confident, being able to feel comfortable in all situations and always being true to yourself.
Elegance involves staying curious, keeping one’s self control and above all enjoying life!
With his natural charm, Simon Baker lends a new brilliance to The Longines Master Collection Moon Phases model.
Fitted with a self-winding calibre, this timepiece, with a diameter of 42 mm, is mounted on a brown alligator strap. The silvered dial, subtly decorated with a fine barleycorn motif, contrasts strongly with the moon phases display and the blued hands – a fount of elegance in itself.