Valentino creative director Pierpaolo Piccioli has unveiled the new advertising campaign for the Italian brand, in one single hue - Pink.
To him, PINK PP represents a manifestation of the unconscious and a liberation from the need for realism.
Actress Zendaya stars in the campaign visuals shot by Micheal Bailey Gates in a monochromatic and obsessive Pink PP space, presenting an
attitude that recalls a sense of freedom.
