By Scott Campbell

Inside Rolls-Royce which opened on 13 November at Saatchi Gallery on London's King's Road and will remain open for just four days. After which, it will then go on tour visiting major cities around the world throughout 2015.

The exhibition treats guests to an unexpected multi-sensory journey through the marque's world-renowned engineering, design and craftsmanship, providing new levels of insight into the remarkable lengths required to create the world's pinnacle super-luxury motor car.

Combining the latest technologies and design, 'Inside Rolls-Royce' delivers an engaging, interactive experience.

Exhibits will be brought to life on visitors' smartphones and tablets using the latest iBeacon technology. Guests will enjoy a taste of the enormous scope for personalisation afforded to every Rolls-Royce customer through the marque's pinnacle Bespoke programme.

Each of the nine rooms at Saatchi Gallery will focus on one key aspect in the creation of a Rolls-Royce motor car.

The first room brings Rolls-Royce's palette of 44,000 paint colours to life through an innovative digital display. Visitors can select an item of their choice, place it onto the colour activation table and marvel as the room changes hue to match.

They can then step into one of two paint pods each telling the story of the way Rolls-Royce creates paint.

The iconic Spirit of Ecstasy takes centre stage in one of the rooms where every visitor will get the opportunity to 'Be The Spirit' and briefly transform themselves into the iconic statuette that adorns every Rolls-Royce motor car.

A video wall captures and emulates the movements of each guest through a beautiful and luxurious light particle animation.

In the final room, a hidebound sculpture will deliver a new perspective on the other key ingredient of a Rolls-Royce interior: leather of unequalled quality.

This life-size leather-clad speed-form demonstrates some of the skills involved in creating a beautiful interior as well as challenging the visitor to find the sweet spot from where the sculpture reveals its true form as a Rolls-Royce Wraith.

Find out more at //www.insiderolls-royce.com