Christopher Bailey's Burberry-Inspired Christmas Tree for Claridge's Hotel | SENATUS

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

Christopher Bailey's Burberry-Inspired Christmas Tree for Claridge's Hotel
By SENATUS News | 17 November 2015

A Christmas tree made up of more than 100 umbrellas, each of which will be finished in gold and silver metallic fabric, and 77,000 lights, has been unveiled at London's iconic Claridge's Hotel. This year, the attraction was the work of Christopher Bailey, Burberry CEO and chief creative officer who takes over from Domenico Dolce and Stefano Gabbana having done it for the past two years.

Exploring the concept of light interaction, the tree draws inspiration from Burberry’s longstanding heritage of providing protection against the elements, and the brand’s history in pushing digital boundaries through its physical experiences. The motion-responsive structure is triggered as guests walk by, sending thousands of twinkling beams into the hotel’s lobby.

1 Photo | View Photos

BURBERRY

#StylePick - Polo Ralph Lauren knitwear for #YearoftheDragon

Fashion & Style

Burberry summer pop-up at The Mandarin Oriental Hotel in Bodrum, Turkey

Fashion & Style

The RIMOWA Original now available as a cross-body mini luggage bag

Watches & Jewelry

Breitling Chronomat 28 in black mother-of-pearl the standout amongst the smallest new Chronomat on offer

Dining & Travel

Le Café Cyril Lignac at Louis Vuitton London Heathrow

Dining & Travel

Opening Weekend Party for The Singapore EDITION Hotel

Dining & Travel

"The Legend of the Dragon Gate" drone performance at Marina Bay

Fashion & Style

Tory Burch new concept store in Melrose, Los Angeles

All Rights Reserved. SENATUS © 2024
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.