To mark the 50th anniversary of the 911 Turbo, Porsche is launching an exclusive anniversary model of its iconic sports car.
When it was introduced in 1974, the Type 930 Porsche 911 Turbo shifted the boundaries of what was possible. It brought the benchmark turbo technology from the 917/10 and 917/30 racing cars into a production sports car with superior performance and combined it with a unique design and unprecedented day-to-day usability.
An exclusive 911 Turbo 50 Years anniversary model has been launched with 1,974 units in honour of the year in which the first 911 Turbo made its debut. It is based on the 911 Turbo S introduced in 2019 – both pays tribute to and reinterprets this heritage.
The standard side vinyl graphics are a nod to the historic livery of the Porsche 911 RSR Turbo presented at the Frankfurt Motor Show in 1973, itself a forerunner of the 911 Turbo. It features the current Porsche Turbo-exclusive colour Turbonite, which here makes its first appearance on a 911.
Turbonite is also used on inlays in the rear engine cover, the fuel tank cap and in the Porsche crest. It is also being used as a contrasting colour in the Turbo 50 model logo. Another historical reference is the use of Anthracite Grey on the rear wing blade, rear apron, mirror base and air intake trims.
A badge on the rear engine cover grille features a turbocharger icon and the years 1974–2024. When the door is open, the LED door projector projects the image of a turbocharger onto the ground next to the car. The 911 Turbo 50 Years comes with the 911 Turbo S Exclusive Design wheels in Turbonite as standard.
The interior of the 911 Turbo 50 Years is also redolent of Turbo history. As an exclusive tribute to the early Porsche 911 Turbo models, the iconic McKenzie tartan adorns the centre panels of the seat covers and the interior door panels.
Additional contrasts in Turbonite further differentiate the car from the regular 911 Turbo S series-production model. These Turbonite accents include the seat belts, controls, decorative stitching, trim strips with decorative inlays in black leather and the Porsche crest on the GT sports steering wheel.
An illuminated Turbo 50 logo, meanwhile, features on the door kick plates, which are finished in black brushed aluminium. The logo is embroidered into the headrests of the Adaptive Sports Seats Plus. There is also a Turbo 50 logo on the back of the left rear seat.
Above the glove compartment is an anniversary plaque in aluminium, which bears both the Turbo 50 logo and the individual limited-edition number of the sports car. The A-pillar, sun visors and roof lining are upholstered in perforated Race-Tex. An analogue Porsche Design Subsecond clock with a special Turbo 50 design adorns the dashboard.
